10 Website Mistakes To Avoid For Your Online Business | Online Business

All successful online business owners know how to use the internet to their advantage. They know that having an internet business is more than just putting a website online and then waiting for the sales to come rolling in. The key is knowing how to attract visitors to your website, telling them about the products or services when they get there and then motivating them to take action.An online business provides today’s entrepreneurs with many opportunities but you have to watch out that you don’t fall for some easy to make mistakes. Here are 10 of them:1. Nobody can understand the benefits of your product or service.Your internet business website should be written and designed from your visitor’s perspective. Your products and services should clearly outline the benefits of how it can make life easier, better or safer for your customers.2. Your content is too difficult to find.All relevant content on your website should not be more than 3 clicks away from the home page. Keep your website navigation simple and have clearly organised hypertext links so that visitors can find exactly what they are looking for quickly and easily. Also ensure that your website has text that is easy to read and understand.3. You don’t know your market.You need a clear idea of who your target audience is when starting internet business marketing. Your website cannot offer all things to all people. If you don’t know who you are selling to, how can you sell it to them?4. The website content is too complicated.When somebody lands on your website for the first time, you only have seconds to get their attention. If you want your messages to appeal to your target customer, make sure it speaks to them in a language and tone that they can understand.5. There is no clear Unique Selling Proposition.You must know why somebody should buy from your internet business and not your competition. If you don’t know, then how do you expect your potential customer to know? Your unique selling proposition is the one thing that sets you apart from every other online business where your prospect could possibly buy from to fulfill his or her needs.6. Your customers cannot contact you.Don’t stop your customers from contacting you if they want to. Clearly show your contact page on your main navigation bar and include a contact email and,ideally, a telephone number.7. Your online business does not reflect your personality.Building and enhancing your online credibility is an ongoing process and something that has to be continually maintained. You want your prospects to feel like they know you. Your online business has a personality and everything you do should reflect it.8. Your website takes too long to load.The average the load time for first-time visitors to an internet business website home page is approximately 7 seconds. If your website takes too long to load, you can say goodbye to a lot of website visitors because they won’t hang around waiting for your website to load.9. There is no email capture form.If somebody visits your website it shows that they were interested in your products or services. But they may not be ready to buy from you right away. When you have an email opt-in form on your website, a visitor can submit their email to your database to receive further information from you you can continue to keep in contact with that potential customer via email marketing.10. Your internet business has no objective.If your internet business has no objective, how will you know if it was successful? No matter what business you are in, always have a plan and an objective for everything you do.

Online Games – Can We Make Money Playing Them?

When we refer to online games we are normally referring to video type games that we play on a computer via the internet. Some video games are played over the internet using mobile phones and video consoles, but generally speaking online games means computer games that need an internet connection to be played. Simple text-based multiplayer games were the first of these types of games as internet connections were slow and expensive when these games were first introduced in the 1980s. Gradually these games became popular in the 1990s, with today’s online games featuring virtual communities, realistic graphics and multiplayer games where people can even play one to one or in knock out tournaments for cash prizes. We all know that the internet is the fastest growing market place in the history of the world but did you know that there is an online games sector that is growing 4 times faster than the internet overall! Yes! and it’s the “Online Skill Games” market.There are many styles of Online GamesSome of the different types of online games that exist:1. Real time strategy games: This type of game is all about strategy where, for your army to fight successfully against the other internet players you need to develop a game plan by building lots of resources2. First person shooter: Here the players compete with each other one to one. In most first-person type games, the online game allows the death match or arena style of play. In this style of game play the view you see is the one seen from your character’s eyes.3. Massively Multiplayer Online Role Playing Games (MMORPG): In this type of game each person has to keep trying to reach the next highest level until he has reached the top one written for that game and these online games can have, simultaneously, thousands of players from every part of the globe, playing in a giant virtual world interacting against or with each other. Gamers can keep playing these types of games for months or even years!4. Browser type games: These are pastime games that are quick, simple and small that are played in your browser. The popular Java and Shockwave technologies are used to develop these games.5. Online skill games: An online skill based game is a web game played in tournament format or one to one. Each player pays a cash entry fee to play with a cash or merchandise prize going to the winner or winners. The outcome of each competition is based on the player’s ability and performance not luck.How Do Online Game Companies Make MoneyAll games today, are playable online. How do we make money? This is the question that companies making the online games have to ask themselves. The majority of companies make single-player games that are played at home and in this the player has to beat the artificial intelligence of the enemy. Today these games normally include an online multiplayer version which can be played against or with other Internet players. By selling their game DVD/CDs is how these companies earn their profit e.g. Warcraft 3 and Counter Strike. Advertising and promotions is how browser game companies make their money. MMORPG companies generally charge their players a monthly fee and continue to add content by programming new scenarios etc in their games e.g. Everquest 2 and World of Warcraft. Some don’t, but survive because their DVD/CD sales are high e.g. Guild Wars.What is the future of online games?Soon there will be a new entry into the online skill games market. According to their Free Online Games Market Report they will be the first company with their new online skill games platform, to launch a business that encapsulates three of the newest phenomena on the internet today. Online Games Entertainment, Social Networking using web 2.0 and a new way of marketing which has been described as Social Marketing 2.0. One of the core differences with this new platform over the conventional models is that we the players can if we want share in the profits while we play our games. With the market today (2007) worth approximately $5.2 billion USD and predicted to rise in the next 3 years to over $13 billion USD that’s $412 per second and with social networking sites already reaching 45% of web users and the 4 major Instant Messengers having more than 400 million users between them this potentially could be a whole lot of money.